Client: Meridian Bank
Spot: ATM
Agency: After Hours Creative
Post Production: Blade Editorial
Originally we were going to shoot one ATM and then try to duplicate it hundreds of times to get the effect that there were serveral of them. Instead I was able to take high-res photos from all angles of the ATM on set and then with camera projection we recreated it in 3D. That gave us the ability to make a more dynamic camera move, and have thousands of ATMs instead of hundreds.